+ Our Milestones

Zellie’s was founded in 2005 by dentist and oral health advocate Dr. Ellie Phillips

2001

Dr. Ellie attends a National Institutes of Health symposium where evidence-based research on the efficacy of xylitol for oral health was presented.

2002

Dr. Ellie launches a website promoting the many benefits of xylitol.

2005

Zellie’s, Inc. is established. Dr. Ellie starts selling xylitol gum and mints online and at Lori's Natural Foods in Rochester NY.

2005 -2008

Zellie’s improves product flavors and textures through extensive research and development.

2008

Wegmans becomes Zellie’s first regional retail partner. Zellie’s is now available in all 80+ Wegmans stores.

2012

Zellie’s introduces Polar Bears, quick-dissolving candy for children.

2013

Whole Foods becomes a retail partner in the southwest region.

2014

Zellie’s updates its brand, introduces new packaging and establishes the Gift of Healthy Teeth Fund.